Content from our thought leader

Bailey Calfee

Premium Reporter

Bailey Calfee is a Premium Reporter at Campaign US covering all things advertising and marketing for the The Knowledge tier. Prior to Campaign US, she worked in lifestyle media as a writer for NYLON and an editor for Shape, covering pop culture, wellness and beauty with a focus on diversity and inclusive representation. 

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Most agencies aren’t tracking disabled and non-binary talent – why that’s a missed DE&I opportunity

Campaign’s 2023 Agency Performance Reviews uncovered two marginalized identities that are not widely reported at agencies: disability status and gender nonconformity. Leaders from agencies that do track this information share the importance of the measures.

A view of rainbow bottles of Bud Light during the 30th Annual GLAAD Media Awards New York

How Bud Light’s abandonment of the trans community could influence Pride

In light of the ongoing controversy between Bud Light and trans influencer Dylan Mulvaney, brands must decide whether to move forward with Pride plans — or succumb to a vocal minority.

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North America agency rankings: Top shops focus on quality over quantity to win new business

Large, single-client wins give a significant boost to the top agencies in the first two months of 2023.

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Sarah Reynolds’ business advice: Hire trans creatives

The HiBob CMO discusses their experience coming out in the corporate world and the importance of a diverse workplace.

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What are the ethical implications of weight-loss ads – and are marketers responsible?

As weight loss drugs and injectables flood the market, how can advertisers act responsibly?

Dylan Mulvaney at the PFLAG 50th Anniversary Gala at The New York Marriott Marquis

Thoughtful strategy is imperative when working with trans influencers

Industry professionals discuss navigating the risk of backlash when working with trans influencers, and why representation is worth the pushback.


Popeyes appoints McKinney as its creative agency of record

The agency will oversee Popeyes’ brand strategy, creative development and creative production.


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