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Ad Nut

Ad Nut is a surprisingly literate woodland creature that for unknown reasons has an unhealthy obsession with advertising. Ad Nut gathers ads from all over Asia and the world for your viewing pleasure, because Ad Nut loves you. You can also check out Ad Nut's Advertising Hall of Fame, or read about Ad Nut's strange obsession with 'murderous beasts'.

Maison Pixel underwear ad

This underwear doubles as a screen to encourage sex while streaming

An Instagram filter allows partners to watch their favorite shows – on their partners’ underwear – before, after or even while getting down to business.

Bottle of Irish Spring soap renamed Irizz Spring

Irish Spring tries to boost its “rizz” with limited edition bottle

The soap brand is giving away “Irizz Spring” merchandise in response to TikTok trend.

Tommy John underwear

Worried about the economy? Tommy John has you covered with an emergency underwear sale

The campaign was created on the insight that men buy less underwear in times of economic anxiety.

Man holding pillow

Sweet dreams are made of bills

Korea's Hana Bank and independent agency The Watermelon have teamed up to prey on people's superstitions and dress it up as environmentalism by stuffing pillows with old banknotes.

Tillamook Super Bowl ad

Tillamook gets cheesy during Super Bowl with album “Block Jams”

72andSunny, Lobo and Surreal Hotel Arts are busting out cheddar-inspired hits.

Person holding phone behind desk

Olympia Provisions smacks down “sh*tty salami”

The charcuterie-maker enlists its CEO to slap around mannequins with “Big Meat” salami brands in a humorous campaign.

McDonalds Year of the Rabbit ad

McDonald’s rings in Lunar New Year with AR, AI and a clunky metaverse experience

Creator Karen X Cheng uses tech to bring the Chinese holiday to life — but it might be jumping the shark.

Two people kissing

NSFW: Condom brand Skyn toys with censorship in frisky ad

The campaign showcases the brand’s suite of sexual products by hijacking the censorship rectangle.

Side-by-side image of McDonald’s street ads in the same place in 2014 and 2022

Blast from the past: McDonald’s brings back its best deals

Nord DDB took the fast-food titan back in time using Google Street View.

Ad Nut

Zulu Alpha Kilo turns satire campaign into purposeful action

The agency turned a video about left-handed mango chutney into a real product to support a local food bank.

World of Warcraft ad

Dragons and celebrities roar to life in latest World of Warcraft ad

Blizzard Entertainment collects Hollywood stars like Ad Nut collects acorns.

Australia ad pros attack 'Only one in the room' syndrome

A collective of Australian adlanders has made an absolutely fabulous fashion parody video to kick off an effort to improve diversity in the rooms where it happens in the industry.

Nike Japan ad receives backlash—but is incidentally brilliant

A moving new film by W+K and Nike sparks debate about racism in Japan.

Nike’s first esports ad launches gamers into training hell

Wieden+Kennedy takes training camp to the ‘next level’ in stylish video game-inspired film.

Maybe what you really want is better sleep, brilliant Ikea campaign suggests

Maybe energy drinks, sleeping pills and anti-aging creams aren't the answer, says new work from Mother London.

Hamill and Stewart face off in tense tomato-tomahto battle for Uber Eats

Special Group Australia unites the stars of Star Wars and Star Trek as Uber Eats takes the agency's 'Tonight I'll be eating' platform to North America.

First comes love, then comes marriage (or not)

The irresistible power of white teeth leads (spoiler alert) to a jilting at the altar in this two-part drama from Saatchi & Saatchi Thailand and Singapore for Oral B.


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